Plain answers.
If a question is not here, ask us and we answer it the same way.
Fit.
For Shopify brands on Klaviyo. Typically $10M or more a year, in apparel, footwear and other categories where returns run high. Not for low-return consumables.
Not for the customer P&L, which reads Shopify alone. Playbooks run in your own Klaviyo, so yes for those.
How it works.
It values every customer by Forward CLV, runs lifecycle playbooks in your own Klaviyo for the customers worth acting on, and measures each playbook against a group held back.
Every playbook, before anything sends. Your admin reads the emails, runs a test and presses GO. Tacet staff cannot press it.
About 20% of each playbook’s audience never gets it. The result is the difference between the two groups, in profit after discounts and refunds, read on a date fixed before anything sends.
The morning after install: your customer P&L and every customer scored. Then a short brief every week, in Slack or email.
Control and data.
Shopify is read-only, and customer records are limited to name and email, plus orders and refunds. Never sold, and the commitments are on the Security page.
Uninstall Tacet and its access ends at once and your customer data is deleted. For anything else, write to privacy@tacet.ai.
Working with Tacet.
The customer P&L is free. Managed Playbooks starts with 30 days free, then $0.005 per customer scored, counted once on the last day of the month, with no base fee and no minimum, and you can cancel anytime. The calculator is on the pricing page.
The team that built Tacet, in a shared Slack channel. Security, privacy and legal questions each have their own desk: security@tacet.ai, privacy@tacet.ai and legal@tacet.ai.
Know which customers pay you back, before you spend.
Your customer P&L, free, the morning after you connect Shopify.